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How to Pick the Right White-Label Video Conferencing Software?

5 min read
What to consider when looking for a white-label video conferencing solution? Here are some important points you must not overlook.
How to Pick the Right White-Label Video Conferencing Software

Global workplaces have undergone drastic changes. Work from home and remote working are no longer novel concepts but standard practices.

Companies are no longer limited by geographical boundaries and are working with employees across the globe. To maintain business continuity, businesses are embracing the cloud and digital connections.

Video conferencing has a key role to play in this changing landscape. After all, it has been one of the major catalysts for enabling remote work in the last few years.

Are you looking for white-label video conferencing software for your business?

With so many options available in the market, how can you pick the right one for your business?

We have compiled a detailed list of things to consider when looking for white-label video conferencing software.

Let’s get started.

Things to consider when choosing white-label video conferencing software

Why do businesses invest in white-label video conferencing software?

The biggest benefit is it can be tailored to the unique needs of each brand. The best ones offer everything needed to create a seamless video conferencing experience for your business.

Let’s say you are buying video editing software to edit videos for your clients. You would evaluate your business needs before making a choice.

Similarly, you need to consider your business needs when choosing video conferencing software and white-labeling provides you the option to tailor them to your needs.

That’s why it is vital that you consider what features and functionalities are absolutely necessary for your business platform.

Do you need your video calls to be HD quality? Are you looking for international dial-in support for your global workforce? Do you want to record your meetings?

When you are clear about your business needs, choosing the right white-label video conferencing platform becomes a lot easier.

💡 Pro tip

3veta is the most flexible white-label video conferencing platform on the market, allowing you to schedule meetings, host branded video calls, accept payments, and much more.

1. Scalability

Your business will grow with time. It is, therefore, important to pick a video conferencing solution that grows with your business.

By prioritizing scalability, you can lower maintenance costs, while delivering a superior user experience. Investing in scalable solutions also gives your business more agility.

Choose a white-label video conferencing software that is easily scalable, and can be customized according to your changing needs.

2. Easy integration

According to a recent report, the ability to integrate with other tools was one of the top features that most people felt were missing from their video conferencing software.

Clearly, this is a big area of concern.

Most white-label solutions customize the video conferencing software according to your brand. But do they also offer easy integration with other tools you use?

If the answer is no, then I recommend you look for other providers.

A solution that can easily integrate with other tools can help to improve your team’s productivity and the quality of your day-to-day operations.

For example, you can directly upload and share recorded videos to online course platforms with video conference software that can easily integrate with an online course platform.

3. Audio/video quality

Poor video quality can derail an online meeting in no time.

Not only does it result in a poor user experience, but it also lowers productivity, keeping your team from achieving business goals. Not to mention, the frustration that grainy or poor-quality videos can cause.

How to Pick the Right White-Label Video Conferencing Software

Another thing that irritates most people on a video call is the audio dropping in and out. Sometimes, the audio quality is so bad that you hear echoes or a person’s voice is completely unintelligible.

Audio quality is extremely important to ensure that everyone present in the meeting can understand each other.

Choose video conferencing software that offers high audio/video quality. You should be able to enhance video quality. This will contribute to your brand image, making you appear more polished and professional.

4. Security

Security is one factor that you simply can’t afford to overlook in a white-label video conferencing software solution.

Does the software solution offer encryption and other safety features? It should also have the ability to deny unregistered users from joining in.

Whatever white-label video conferencing solution you choose, it should ensure your data is secure at all times.

This is regardless of where the software is installed, who has access to it, and how long they have been on that system.

The following questions can help you assess if your video conferencing software has adequate safety measures:

  • What kind of encryption technology does it use?
  • Who manages the servers?
  • Do the providers use their own servers or someone else’s?
  • Does your provider offer tools such as SSL certificates, IP masking, and so on?

It is also a good idea to have a third-party audit of the white-label video conferencing software before you start using it.

5. Pricing

Pricing is very often the deciding factor when it comes to making decisions for your business. Whether you want to invest in of tool, the cost is an extremely important factor to consider.

Most white-label video conferencing service providers offer a subscription-based pricing model. You should check out the pricing plans offered by various providers to ensure that you are getting value for your money.

6. Customer service and support

It is wise to choose a white-label video conferencing software solution that offers excellent customer service and support, given the technical nature of video conferencing.

How to Pick the Right White-Label Video Conferencing Software

Pick a provider that has a reputation for reliability and uptime. The easiest way to check that is to read online reviews and speak to other customers.

7. Suitability

There is hardly any industry that is not using video conferencing these days. If you are looking for a white-label solution, ensure that it is well-suited to your industry.

Let’s say that you work in the healthcare industry. Telehealth really took off during the pandemic as social distancing became the need of the hour. It allowed healthcare providers to care for patients without requiring in-person visits.

Your white-label video conferencing software should meet the requirements of the telehealth industry.

First, it should be compatible with multiple devices, such as laptops, computers, smartphones, and tablets. Additional features like appointment scheduling tools and easy follow-ups are an added bonus.

Likewise, if you are in the education sector, you may need your online tutoring solution to support a large number of participants.

It should also be easy to use so that even a second grader could use it easily without much help.

8. Accessibility

Another important factor to consider is whether the software offers multiple options for users to log in.

Video conferencing is not limited to remote team meetings alone and is used extensively for client meetings as well.

Is it possible to log in to the software using multiple devices, such as desktops, laptops, mobile phones, tablets, and even smart TVs?

How to Pick the Right White-Label Video Conferencing Software

Ideally, you should choose a white-label solution that gives you complete control over the customization of the interface.

The interface should feel like an extension of your brand for employees and customers.


When it comes to your business, making the right choices is crucial.

If you are looking for a white-label video conferencing software solution, carefully consider your business needs.

3veta is the most flexible white-label meeting platform that ticks all the boxes above and provides you with great value for money. See for yourself.

About the author
Reena Aggarwal - How to Pick the Right White-Label Video Conferencing Software
Reena Aggarwal
Director of Operations and Sales at Attrock

Reena is the Director of Operations and Sales at Attrock, a result-driven digital marketing company. With 10+ years of sales and operations experience in the field of e-commerce and digital marketing, she is quite an industry expert. She is a people person and considers human resources as the most valuable asset of a company. In her free time, you would find her spending quality time with her brilliant, almost teenage daughter and watching her grow in this digital, fast-paced era.